Marketing specialist, marketing mentor
Liz has worked throughout the marketing mix with corporate roles as European marketing director for the management consulting business of PricewaterhouseCoopers (now within IBM) and vice president of industry marketing for Xerox Services (now Conduent).
On behalf of Kalpana she has also acted as European marketing director for a global advisory firm embarking on significantly improving European market perception; advised a management consultancy on go to market approach in Europe; run a campaign to 1,200 board level European executives designed to explore how outsourcing can impact growth and sustainability in a mixed growth economy.
With a track record in high-return marketing leadership Liz will work with you to build a compelling proposition, embark on results-driven campaigns and maximise the potential of your brand.
Liz prides herself on the practical way in which we help clients quantify their current situation, build a case for change, gain leadership buy-in and deliver a fully integrated, successful go-to-market campaign as a result.
Liz also acts as a mentor to marketing teams in our clients and represents marketing at board level.
In her spare time Liz is a keen artist and has travelled the world extensively.